Sustainable Innovation

FLUDIA makes office energy consumption visible

Marc Bons and Alexandre Neto of Fludia

Fludia and Energies Attitude. Earlier I’ve shortly described the company Fludia and its energy saving solutions. I’ve had the opportunity to exchange further about Fludia with Marc Bons, the Founder of the company, and Alexandre Neto, Technical Energy Consultant.

Marc Bons, worked first at EDF Business Innovation Group where he accompanied start-up companies. In 2002, he founded Fludia, based on two pillars : (1)  a new technology for optical energy measurement and end-user analysis and (2) the increasing market for energy consumption visualisation. Alexandre Neto, electrical engineer joined Fludia in 2008 and has become one of the key technical consultants.

Energies Attitude and The Fludiameter

The Fludiameter, the companies optical reader has been further developed and patented. The tool measures the electrical current per second with an optical reader and provides detailed technical data.

Fludiameter (left), connected to the central energy box (right)

Energies Attitude. Next to the Fludiameter as an off-the-shelf-product, Fludia offers now packaged services, that help customers to manage their energy consumption, ‘Energies Attitude’, consisting of 3 phases:

1. Baseline Measurements : During three to four weeks the energy use is measured (‘Etat des Lieux’ in French) with the Fludiameter. Results are discussed with the management and realistic objectives to reduce energy are defined.

Example of analyses of Baseline Measurement of 3 days.

2. Implementation of New Objectives. Fludia organises workshops with small groups of employees. Fludia explains to the employees how small behavioural changes can make the difference. Think about turning off the computer screen, which reduces the energy consumption from 20 to 0 Watt. Or lowering the temperature of unused rooms. Often, a real-time energy consumption screen is shown in the company hall to motivate people, as shown below.

Real-time presenting of the companies energy consumption, CO2 equivalent and energy costs compared to baseline and objective.

2. Feedback and Communication. Energy and cost savings are reported back at the end of the campaign.


Cost Reduction : Energy saving and cost reductions vary from 5 to 25%, depending on the customer This leads to a Return of Investments ranging from 6 months to 2 years, according to Fludia.

Unique : Combining technology with analysing expertise. With its services, Fludia is unique in France as it combines the easy to implement technology of the Fludia-Meter, the teams analysing expertise, the customised advice and the employee mobilisation trainings.

Complementary to the Bilan Carbone. The Energy audit of Fludia is seen as complementary to the Bilan Carbone that is labelled by ADEME. Fludia’s analyses go into much more detail with respect to energy use, as it is based on energy fluctuations through-out the day and includes recommendations with respect to electrical equipment and user behaviour. Maybe one day Fludia’s indicators will be adopted by ADEME ?

Key customers and partners

Fludia’s key customers are first of all public institutions like Rueil, Nanterre, Longjumeau, Chelles and Le Vésinet. The interest from the private sector is rising too. For instance, Saint Gobain in the Auvergne is measuring new buildings built as ‘Batiment Basse Consomption’ (BBC).

Strategic Partner of Fludia is first of all EDF, that is commercialising Fludia’s diagnostic services. Also, the SYDEV and SIGEIF (organisations working for municipalities) are partners and customers of Fludia.


Mini Corporate Responsibility Strategy. Fludia is trying to behave responsible on its own scale, like its customers do. Regular measurements of electrical consumption are common. Marc Bons favours a pleasant working environment and choosing public transport over transport by car.

Developments. Fludia is constantly developing its analysing and expert communication skills with respect to energy currents. Further more, it is investigating the application of the Energies Attitude in the consumer market and is offering ‘test offers’ (69 TTC) to be installed by the consumers themselves.


Salon Entreprise Durable II
October 27, 2009, 9:56 am
Filed under: Sustainability in France | Tags: , , ,

Innovative products  presented at the Salon Entreprise Durable:

Office furniture of Arfeo. The French office furniture developer and producer Arfeo has a history of over 160 years. The company stands out in sustainable development, as it consequently uses Life Cycle Management Analyses in its development process : Only ecological materials and paint are being used (like FSC wood and solvable paints). Tables and chairs are always developed only for long term use (> 5 years). Furniture is constructed in a modulair way and components are easy to assembly and to disassemly. This facilitates the replacement of just one or two components and increases the life time. To make sure the furniture components could be given a 2nd life purpose, Arfeo has even set up a chain of recycling services.

Arfeo table

Arfeo Office Table and chair, Sis-Téma

Real Time Electricity Metering of Fludia

Spin-off from the French Energy incumbant EDF in 2002, Fludia offers real-time energy metering to companies. The technical metering and software tools are accompanied with demonstrations and trainings. Also real time presentation boards are installed at the companies entrance or restaurant to show the employees the effects of energy saving behaviour (shutting off lights, computers, printers, closing windows, etcetera..)

Energies Attitude

Real Time Energy Use Presentation at Companies Entrance, by Fludia.

Computer Processor Sleepmodes of AVOB

Over 90% of the time computer are on, the processor is only used partly or not at all.  The Avob Energy Saver makes sure that the computer processor energy used is tuning down to a lower and appropriate level to the task. This can save more than 50% of the energy use and consequently substantial monthly energy costs.


Principle of saving energy be adapting processor power, by AVOB

Sustainable Printing of Impression Durable

Despite the all present electronic office (emails, sites, electronic bills, electronic agendas, blogs, twitter and LinkedIn) the paperless office has not arrived yet. Companies are searching for responsable alternatives to reduce their paper use and minimise their environmental impact. (best practices at La Poste, Veolia) Impression Durable offers a Sustainable Printing solution, developed in cooperation with the French Engineering University ‘Ecole de Mine’. It includes the principles of a paper label (recycled, FSC), use of renewable energies, reduction of chemical waste, distribution with responsable transport and carbon footprint measurement per product.

Impression Durable

Sustainable Eco printing and communication, at Impression Durable


The Seminar has given a interesting panorama of companies that step in the ‘new market’ of Sustainable Development. It is recognised that companies are very careful about making new investments given the economical crisis. Nevertheless all industries are moving towards social and environmental policies. Innovation is a survival strategy. And they better be sustainable.

Salon Entreprise Durable I


‘Entreprise Durable’ 130 suppliers and 6000 visitors were gathered 20 and 21 of Oct 2009 at the Porte de Versailles. Topics were Sustainable Management, Green Tech and New Business Models.

A variety of organisations presented their services : Editors like ABCVert (B2B) and Neoplanete (B2C), the French National Norm Institute AFNOR, responsable for ISO and Eco-labels, the Association gathering French ‘Responsable’ companies ORSE and a great number of specialised industries, consultancies and IT firms. Visitors were managers, consultants, marketeers, sustainability representatives and suppliers.

A returning question was : How to mesure social and ecological results ?

Carbon Footprint Analyses are likely to be the first step. Smaller and larger software companies are coming up with their solutions. This can be quickscans via Internet. But often this solution would not fit as many data are required which requires a tool installed at the customer premises.  Among the solutions proposed were the one of IBM and its partner Eliadas. Eliadas offers ‘Elicarbon’, a customised Carbon Footprint Calculation software tool. Authorisation is dispatched among the appropriate company representatives (Sales Director to fill in Car Fleet of Sales Reps, Operations Manager to fill in Production Details). The tool is approved by ADEME.

CSR Dashboards. There is an increasing request to track the performance of combined economical, environmental and social indicators.  Different IT vendors are responding to this growing demand with a ‘Tableaux de Bord’ solution. Among them are Prodware, a French IT provider. The Prodware Solution, approved by ADEME, translates existing ERP data into an overview with 25 indicators based on the GRI Guidelines. At the German IT giant SAP, the chemical sector has been driver for Environmental and Health Dashboards notably after the introduction of REACH legislation in 2007.  Now all sectors require environmental, health and other dashboards, SAP has developed, extending existing SAP IT architecture and data, a  Carbon Impact Tool, and a more extensive management tool (PCM) that shows a variety of indicators (financial, health, environment).

82039342 CO2 footprint picture

Another recurring question was : How to mobilise and educate our employees  ?

Training of employees. Apart from a technical training to understand new tools, education and training about environmental and social matters is essential to create behavioural change . We have seen this earlier at La Poste (Eco-Conduite Trainings to reduce car petrol use) Most oconsultancies and suppliers are offering extensive trainings for ‘sensibilisation’ (mobilisation) of the workforce, together with their core product or services.

Master Courses. Many French universities are starting Master Programs around Sustainable Development, two of them were Ecole de Management de Strassbourg and IHEDREA.

In-company Collaborative Tools. Collaborative tools  and social media can be very useful to create an fertile ground for cross-functional and informal working. This is  essential in the process of innovaton and mobilisation of employees. IBM is piloting in 170 countries around the world IBM-media like ‘IBM Beehive’ (internal Facebook, 58000 users), WikiCentral (internal Wikipedia, 370.000 users), Blog Central (internal blog, 730.000 users). IBM is eager to explain how the collaborative tools are not just ‘good fun’ but contribute to internal efficiency and employee satisfaction : An internal survey showed that 84% of participants find IBMs internal experts earlier than before, 74% confirm to have an increased productivity and 64% believes his or her personal reputation has increased.